Following recent updates to the Facebook newsfeed algorithm, running some sort of promotion on Facebook is essential to get your business in front of your target audience. But there is more to Facebook advertising than boosting your posts and promoting your page. This two hour workshop is a great introduction for small businesses to this powerful and cost effective advertising channel. What will we cover? Using Ads Manager Understanding the Facebook Pixel How to create targeted audiences for your business Choosing the right format for your adverts Tips on creating a Facebook ad strategy and structuring your campaigns What others had to say «I thoroughly enjoyed the Facebook Advertising Masterclass and learnt so much that will help me promote my future Cheeki Monkeys events.» – Charlene «I have used FB advertising many times in the past, but found it doesn’t work too well for me and I get easily overwhelmed. This workshop helped to simplify it today and fish through the millions of ***** that are my confusions. I will approach it again with a new enthusiasm.» – Nicola Bisseker Photography «Very well run course with just the right amount of detail» Is there a discount for Social Mums Facebook Group members? Yes. Any members of the Social Mums East Sussex Facebook group will get a discount of £5 off the cost of the workshop. Please check the pinned post within the group for the discount code. Where is the workshop held? The workshop will be held in the Oak & Glass office at Pennybridge House. Two wooden electric gates will display the Social Mums sign. There is plenty of parking at the venue and Wadhurst train station is approximately 2 miles away. What is the format of the workshop? Attendees can arrive from 09.45 – Tea and coffee and biscuits will be available throughout and we will have a short break at the halfway point. This will be for a small group of only 10 people so you will have plenty of opportunities to ask any questions you may have. The workshop will finish at 12.00pm after we’ve covered any additional questions you may have. What do you need to bring along? You are welcome to bring along a laptop so you can get started with Ads Manager during the workshop or if you prefer to take notes then just a pen and paper are great! What happens after the workshop? You will also get access to the training materials in a private Facebook group for 8 weeks after the workshop, where you can go over everything again in your own time. Plus you’ll have the opportunity to ask any questions you have once you to start to put your new skills into practice. If you have any additional questions please feel free to email hello@socialmums.uk